Alan Minsk Quoted in Law360 Discussing Recent FDA Enforcement of Celebrity Drug Endorsements

AGG Food & Drug chair Alan Minsk was quoted in a Law360 article published on December 17, 2024, discussing FDA’s recent enforcement of advertisements featuring celebrities.

More than half of the drug advertisement enforcement letters issued by FDA this year were in response to endorsements by celebrities, which sends a message to industry, Alan explained.

“FDA is reminding people there are a lot of ways you can promote your product, social media being one, but at the end of the day, you’re going to have to comply and your agents are going to have to comply,” Alan said.

It isn’t clear yet what the next presidential administration will focus on in terms of enforcement, Alan said, but the Office of Prescription Drug Promotion may issue early letters designed to signal that enforcement will continue, independent of political changes.

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